An Open Letter to Australian Landowners Currently Listed with an Agent

An Open Letter to Australian Landowners Currently Listed with an Agent

Property-Agent

We respect the decision you have made to list your property. You have engaged a professional agent to represent your asset, manage the complexities of a sale, and find the right buyer. Our intention is not to disrupt that professional relationship, but to present an additional, confidential option for you to consider in parallel with your current efforts.

We represent COA Australia Group (Camping, Outdoors and Accommodation), a large and specialized cooperative of Australian outdoor and manufacturing industry leaders. We are actively seeking unique properties for our private, "Secret Squirrel" network, and we have developed a purchasing strategy that provides you, the landowner, with 100% of your current asking price—guaranteed and non-negotiable—by structuring the transaction differently.

If you value complete privacy, are not in a rush, and wish to maximize your final proceeds, we offer a complementary solution that requires zero ongoing effort from you.

Understanding the Trade-Offs of the Standard Open Market

Your agent is working hard to market your property. But even with professional representation, listing rural or off-grid acreage publicly carries inherent challenges:

  1. Prying Eyes and Loss of Privacy: A public listing broadcast to the entire market compromises your privacy long before a serious buyer is found. Neighbors, curious locals, or "looky-loos" may know your address and internal property details.
  2. Market Stagnation: Unique, specialized properties often require extended marketing periods, which can lead to listing fatigue and reduced final offers.
  3. Significant Transaction Costs: While an agent provides a service, the associated costs are high. In Australia, a standard commission (2.5% to 5%) on a $1M rural property is $25,000–$50,000. When you add on substantial marketing packages, these fees severely erode your net proceeds.

Our confidential strategy addresses all three of these points by offering a complementary pathway.

The COA Solution: A Confidential and Direct Alternative

COA is detailed in a landmark publication regarding the radical proposal we have put to the Australian caravan and 4WD industries: If the industry funds the land, the industry owns the future. You can read the article Here.

To fuel this collective property strategy, we require a nationwide network of private "Secret Squirrel" properties. We are not competitors on the open market; we are strategic acquirers.

Our Non-Negotiable, Full-Price Guarantee

COA will pay your full asking price, exactly as currently listed with your agent.

We do not believe in reducing your valuation of the asset's true worth. We accept your current price as final and non-negotiable. Our goal is to ensure you receive 100% of the listed value for your property.

This means that if you choose to pursue this pathway, zero commission will be deducted from your payout. You keep the entire amount your asset is currently valued at on the market.

The Strategic Lease-to-Buy Agreement

Our full-price offer is predicated on a confidential, strategic partnership with you.

We are a cooperative, and we generate capital by selling shares to our industry partners and members to fund these acquisitions. This capital-raising phase takes time. Your patience in allowing this phase facilitates a seamless transaction without requiring you to reduce your price.

In exchange for our guaranteed, full asking price, you agree to enter into a long-term lease agreement with COA. This provides verified members of our cooperative with immediate access to the land while the funds are finalised for the purchase.

The Benefits: Privacy, Income, and a Guaranteed Exit

This complementary pathway provides you with three unique advantages:

  1. Generate Immediate, Secure Income: While the capital-raising progresses, COA is paying you a negotiated lease rate. Your asset is generating positive cash flow rather than sitting dormant.
  2. Maintain Complete, Guaranteed Privacy: Your location never gets publicly listed by COA. Its location is shared only as a "Secret Squirrel" secret, shared exclusively with verified, authorised collective members, ensuring that the property has zero prying eyes and no open inspections.
  3. A Certain Sale and Exit: This isn't speculative; it's a structural requirement of our cooperative's growth. By entering into this lease, you are locking in a finalised sale at your full price, providing certainty in a volatile market.

During the entire leasing phase, COA assumes responsibility for all property upkeep, security, and operational logistics through our in-house booking system. The properties are fully covered by COA's overarching insurance.

Explore a Confidential Option in Parallel

We recognise the commitment you have made to your agent. Our proposal is designed to complement their work by offering you a guaranteed, private exit option that you may choose to activate if the open market does not yield the results you deserve.

We encourage you to share this strategic proposal with your agent. We are happy to work transparently with them if you choose to facilitate the conversation.

We only require your permission to present this option. Discover more about the COA mission at: https://coa.au/discover/about-coa

Please Contact us directly for a confidential conversation. 

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Wednesday, 20 May 2026